Tony Asaro Finally at Virtual Iron

Virtual Iron Software,
a provider of server virtualization software for the mainstream market,
today announced the hiring of former Enterprise Strategy Group senior
analyst and consultant Tony Asaro as chief strategy officer. In his
role, Asaro will focus on business strategy, ecosystem development,
evangelism and education of Virtual Iron to the market and complement
the company’s worldwide go-to-market efforts.

Asaro has been
in the high tech industry for 22 years in a wide range of roles
including sales, systems engineering, business development, marketing
and as an entrepreneur. Most recently, he was with the Enterprise
Strategy Group (ESG), a leading industry analyst and consulting firm.
During his tenure there, Asaro was a trusted adviser to many
established and emerging infrastructure vendors including EMC, NetApp,
and VMware to name just a few. He provided strategic guidance and
consulting on product direction, positioning, and business development
and is considered a thought leader on IT infrastructure, data center
environments, storage systems and networks, virtualization, power and
cooling issues, and disaster recovery solutions.

“Tony Asaro
is a great addition to the Virtual Iron team as we continue to expand
our presence in the fast-growing server virtualization market,” said Ed
Walsh, president and CEO of Virtual Iron. “We will leverage Tony’s deep
experience and abilities to sharpen our business, marketing and product
strategies and continue to increase our visibility across our user,
partner and channel communities.”

“Implementing server
virtualization is one of the highest priorities in IT regardless of
size, industry or region in the world,” said Tony Asaro. “Virtual Iron
has a field-proven solution that our customers find is easy to use,
cost effective and provides them all of the advanced management
capabilities needed for a true server virtualization environment.
Virtual Iron will continue to focus on raising its visibility to this
wide audience so they know they have a choice – one that has been
validated by over 1,500 end users just like them.”

Virtual
Iron competes in the rapidly growing server virtualization market where
industry experts expect software sales to grow as high as to $7 billion
in 2011 from $800 million in 2006. Current penetration of
virtualization on installed x86 servers is estimated at just 6% today.
By delivering comprehensive, easy-to-use capabilities, the company has
quickly positioned itself as the leading solution for the untapped
mainstream market. Virtual Iron currently has over 1,500 organizations
using its product and it has built a strong worldwide channel network
including distribution agreements with Tech Data in North America and
Europe, and Avnet in Europe and Australia.

Virtual Iron Software Inc.