NTP Software Becoming DefendX Software

NTP Software, Inc., provider of file management solutions for government and business, announced the business’ rebrand to DefendX Software.

The corporate rebrand elevates the focus on the company’s file security and data protection capabilities, and includes a new logo, positioning, and website.

DefendX Software’s blend of file intelligence and archiving, combined with monitoring and auditing capabilities, is able to provide compelling cost savings and risk reduction. With the extensive rebranding efforts, the company will continue to offer all of the products that existing customers have embraced, while investing in new technology and go-to-market strategies.

DefendX Software’s new branding further enables the company to stand out, not only within the file management market, but also within the ever-growing file security and data protection markets. Enterprises of all sizes will enjoy the ease-of-use of DefendX Software’s streamlined new technologies, along with the human touch that is delivered through customer service.

“Our new direction continues to leverage the 20 years of development effort with our extensive partner community to focus on those items that concern CSO’s andCIO’s today: security and cloud,” said Darrin Stivala, VP of operations. “This positioning and new business focus is a clear message to customers and partners that our solutions will continue to be best-in-class and serve the evolving needs of organizations today.”

The DefendX logo brings a new visual identity, characterizing the brand as a modern rendition of an established protection theme. DefendX Software’s emphasis on safeguarding important file assets is reflected in the company’s new tagline, Secure File Management. This language speaks to the core belief that managing storage resources, and protecting the files that consume them, are equally important to governments and businesses around the world.