Rob Quinn, in Charge of Global Product Marketing, BridgeHead Software

BridgeHead Software Ltd added Rob Quinn to lead global product marketing.

He brings more than 15 years’ experience in healthcare IT product marketing and will be instrumental in driving solution strategy and go-to-market initiatives.
        
“Just as today’s hospitals are striving for better engagement with their patient populations, Rob will drive our efforts toward more frequent, outcome-based communications with our customers on a global scale,” said Michael Ball, chief business development officer. “Beyond his expertise in product marketing, he is well versed in clinical applications, cloud-based services, agile product design and delivery, and rapid validation – that will be invaluable to the company in the months and years ahead.”
 
Although, primarily based out of BridgeHead’s Boston office, the product marketing function is a global one, because of the company’s widespread customer base and extensive partner network.
 
“I’m excited to join BridgeHead Software,” said Quinn. “With the continued focus in healthcare to improve patient care while reducing costs – BridgeHead’s HealthStore solution helps hospitals consolidate the vast amounts of patient information stored in siloed departmental imaging solutions or legacy EMR and ambulatory systems. Our solution enables clinicians to quickly access all this information centrally from within one view within their EMR. This helps improves patient care, streamlines the workflow for clinicians, and provides a cost savings to hospitals by eliminating the need to maintain and support legacy systems.“
 
Prior to joining BridgeHead, Quinn led product marketing teams for several healthcare software firms including Agfa HealthCare, Clinical Ink, Haemonetics and Phase Forward (acquired by Oracle). As global product marketing director at Agfa, he led pragmatic-marketing efforts to launch the company’s enterprise imaging IT solution while also focusing on improving operational efficiency and profitability.

He earned a BS in mechanical engineering and an MBA from the University of Massachusetts.