iXsystems Turns to 100% Channel Approach

iXsystems, Inc., in enterprise storage and servers powered by open source, plans to implement a 100% channel and partner sales model for all its rack-based storage products.

For over 20 years, iXsystems has used a hybrid direct and channel sales model to build a worldwide brand and user base for its rack-based product lines. To meet increasing demand for its TrueNAS Enterprise Storage, iXsystems is launching the iXsystems Partner Program (iXPP) and is moving to a channel-only sales model for TrueNAS and FreeNAS storage arrays, while continuing to offer its server product line through its existing hybrid direct and channel sales model.

The iXPP enables partners to enhance their portfolio and bottom line by partnering with specialists in open-source-powered solutions.

iXPP gives partners access to following tools and benefits:

• Pre-Sales Engineering: Access to iXsystems solutions architects and sales engineers to help determine your customer’s full requirements.
• Joint Sales Calls: Leverage channel sales team’s knowledge, expertise, and experience for a higher closing percentage.
• Deal Registration: Register your sales opportunities and protect against open bidding while gaining higher margins.
• Sales Leads: Take advantage of sales leads generated by marketing efforts.
• Sales Training: Let the experts train your sales teams. Get a leg up on the competition and win more deals.
• Marketing: Use library of case studies, product briefs, white papers, and videos to help drive awareness and product knowledge. You may be asked to join iXsystems at trade shows, conferences and participate during webinars, and other lead generation activities.
• Product Training: The iXPP product training helps partners take their product knowledge to the next level.
• Access: Partners offer the enterprise-grade TrueNAS storage arrays and FreeNAS certified products to their customers. iXPP partners can also offer a hands-on 30-day trial that includes involvement with our engineering and tech support departments during the trial period.
  

The iXPP enables channel partners to increase their bottom line by providing current and prospective customers with a TrueNAS enterprise-grade storage array

“iXsystems’ TrueNAS Z35 stands out in this Buyer’s Guide as the best value in iSCSI SAN utility storage arrays. It offers the lowest cost per terabyte ($142/TB) and the highest density (110 TB/RU) of any Recommended array. It further enhances that density through deduplication and compression – the only Recommended array to do so. The TrueNAS provides both data efficiency features in-line, powered by 32 processor cores and 256GB of DRAM cache. TrueNAS is also the only Recommended array that implements all five of the flash-based caching options that DCIG measured, including write journaling, block I/O acceleration and NAS acceleration,” said Ken Clipperton, DCIG managing analyst, in the DCIG iSCSI SAN Utility Storage Array Buyer’s Guide.

iXsystems channel partners include large distributors as well as hundreds of resellers focusing on specific vertical markets, such as manufacturing, hosting, and healthcare. Many have years of experience solving complex computing and storage issues, and are a trusted advisor to their clients. The iXPP enables channel partners to increase their bottom line by providing current and prospective customers with a TrueNAS enterprise-grade storage array.

“iXsystems is committed to our customers and to growing our partner relationships. Working together is crucial in capturing enterprise storage opportunities,” said David Valencia, sales manager, iXsystems . “Driving this is TrueNAS, our incredibly flexible, reliable, secure, and affordable Enterprise Storage platform, that is ideal for solving many of the challenges faced by IT organizations. We help partners sell more enterprise storage by accelerating the adoption and integration of TrueNAS into larger and more complex environments worldwide, which reduces a client’s need for additional IT resources.“

iXsystems is recruiting additional VARs and resellers looking to enhance their portfolio and bottom line by partnering.