Rob Salmon President, NetApp

NetApp, Inc. announced that Robert Salmon has been promoted to president and head of Go-to-Market (GTM) Operations.

 He previously served as EVP of WW field operations.

Salmon joined NetApp in 1994 as one of the first members of the sales organization. Since 2004, he has led the sales organization through several game-changing transitions, established long-term technology and partnerships and is a key architect in NetApp’s customer segmentation and selling model.

“Rob is an outstanding leader and has been a major contributor to NetApp’s growth to a $6 billion company,” said Tom Georgens, CEO, NetApp. “I am confident that Rob’s insight, integrity, and passion will enable the new GOperations organization to holistically drive customer success and accelerate growth for NetApp.”

The new GOperations organization leverages the strengths of field operations, global marketing and customer success operations to refine NetApp’s Gengine. By owning the customer experience – from generating awareness to how NetApp serves and supports customers – the new organization provides the opportunity to more tightly align and execute on the company’s near term opportunities and strategic priorities.

“I am excited about the opportunity to lead this team,” said Salmon. “We are building on the strengths and achievements of three customer-centric functions, and this new organization ensures we are coordinated in how we leverage our technology leadership and our partner ecosystem to achieve great outcomes for our customers.”

Salmon joined the NetApp sales organization in 1994. Since 2004 he has led WW Field operations. Prior to joining NetApp, he held various sales positions at Sun Microsystems and Data General Corporation.

He holds a Bachelor of Science degree in Computer Science from California State University, Chico.

Outside of NetApp Rob enjoys supporting his community and focusing on programs that promote education and wellness.