DR Offers Revenue Opportunity For MSPs

Modular Data Protection Services (DPS) Inc., in cloud data protection for the channel servicing the SMB/SME market, announced results of an informal survey of MSPs focused on the small business market.

Modular DPS surveyed resellers of Intel AppUp Small Business Service, Intel Corporation, and discovered that many MSPs may be missing revenue-generating opportunities in the areas of offsite data backup and recovery services.

"Our research shows that many MSPs are currently offering planning services for disaster recovery and business continuity, but the majority haven’t yet taken steps to offer an offsite backup and recovery solution to support their plans," said Eric Strong, president and CEO, Modular DPS. "With the aid of a turnkey program, such as our new Modular 360° Partner Program, MSPs can quickly and effectively drive new recurring revenue with a low-risk solution their customers are eagerly seeking. Together with our Alliance Partners including Intel AppUp Small Business Service, we can help with a flexible and cost-effective solution that can produce a rapid revenue return."

The survey queried MSPs about a range of business strategies.

Key findings included:

• Remote Monitoring and Management Services was the first most popular (55.6 percent) core focus area for MSPs. Disaster Recovery and Business Continuity Planning tied with Remote Help Desk as the second most popular (44.4 percent) core focus area. Offsite Data Backup and Recovery Services placed as the third most popular (42.1 percent).
• Offsite Data Backup and Recovery Services placed second (42.1 percent) following Managed VOIP (44.4 percent) as the most popular line extension for the MSPs surveyed.
• While 50 percent of the MSPs offer Disaster Recovery and Business Continuity Planning services, only 26.3 percent of them also offer Offsite Data Backup and Recovery Services today.
• Seventy percent of the MSPs surveyed had customers with under 1TB of data.
• Thirty percent of the MSPs surveyed do not currently have a regular performance and planning review process for their customers.

MSPs looking for line extension opportunities in the areas of offsite data backup and recovery services will find value in the new Modular 360° Partner Program. This new program provides partners and their customers with a data protection solution that combines the necessary data protection software, materials, service document templates, and ongoing support to assure implementation and ongoing success. The solution also includes access to the Intel AppUp Small Business Service, which runs on the Intel Hybrid Cloud Platform. The platform allows MSPs to offer software and servers to their clients via a monthly subscription model with no up front costs, including a server upgrade every three years. Through the partnership with 6fusion Inc., customers can also benefit from an optional pay-per-use utility data vault hosting model for further budget flexibility.

The Modular 360° Partner Program provides additional access to the MSPexcellence Playbook and Program for Cloud Solution Providers. The knowledge base offers the framework and tools to enable program partners to develop and align their cloud services strategy and delivery roadmap within a three-month timeframe.