Mike LaPeters VP Sales, VeloBit

VeloBit, Inc., provider of plug and play SSD caching software, announced the appointment of Mike LaPeters as VP of Sales.

 LaPeters will be leading sales efforts including direct and channel sales. He joins VeloBit as the company prepares for the launch of its VeloBit HyperCache product line.

He brings 16 years of experience in building and leading sales organizations and channels for storage and infrastructure software products. Prior to VeloBit, he was VP of North American Sales for AVG Technologies, with overall responsibility for SMB business. Prior to AVG, he was VP Channels for CA Technologies where he drove $75 million in annual Recovery Management revenue through a channel of 3,300 VARs. He has also served as VP of Sales & Services for Core Security, VP Sales for Winternals (where he helped drive Winternals acquisition by Microsoft), and executive director of WW Sales for Storactive. Mike’s early career was in sales and channels roles at Veritas, Seagate Software and Arcada.

"SSD adoption in the enterprise has been stalled by the cost and complexity of deploying SSD," said LaPeters. "VeloBit offers a non-disruptive, cost-effective means to scale IT performance. I look forward to using my experience from working with thousands of storage customers to help companies quickly, easily and inexpensively deploy SSD."

"SSD adoption has been slowed by the high cost and complexity of deploying SSD in the Enterprise," said Duncan McCallum, CEO of VeloBit. "Our all-software solution addresses both challenges and delivers best-in-class performance at a dramatically lower cost. There is tremendous interest in VeloBit from end-users, resellers, and OEMs. Mike’s experience will prepare us for our next phase of growth."