Sony Adds Ultra-High-Speed Interface Compatibility to SD Cards

Sony Electronics is expanding its line of SD cards with a new series designed for ultra-high speed interface (UHS-I) compatibility, giving DSLR users speed and performance.

The cards are available in capacities of 32GB (SF-32UX), 16GB (SF-16UX) and 8GB (SF-8UX).

The cards offer transfer speeds up to 94MB/s (read) and 45MB/s (write, for SF-8UX, write speed is 22MB/s), for the burst shooting and HD video modes of today’s DSLR cameras and HD camcorders (based on Sony tests and dependent on host hardware) . They can also realize rapid data rates when transferring content – even large, high-resolution HD files – back to their PCs. And when used with non-UHS-I supported hardware, the new Sony cards will maintain Class 10 speed.

"Today’s advanced shooter never wants to miss the big moment, and that requires cards with fast, reliable and secure data transfer and storage capabilities," said Viviano Cantu, Director of Consumer Media for Sony Electronics. "These cards represent the top of the line for our SD media, and are designed to give users total peace of mind."

Additionally, the cards are water-resistant, and are designed to perform under a range of operating temperatures.

Users can also shoot knowing their photos and videos are protected thanks to Sony’s File Rescue Software which can help recover photos and videos that may have been accidentally damaged or deleted. Data recovery for copy protected and game data files not supported. This newest software version also offers capabilities such as support for 3D movie/photos and Full HD 60p video files. This software is available for free download.

The UHS-I series of cards will be available in March, starting at prices of $44.99.