Wave Expands Into EMEA

Wave Systems Corp. announced the company’s
expansion into Europe, the Middle East and Africa (EMEA) to capitalize on the
growing demand for trusted computing security to help organizations thwart the
rise in cyber threats and comply with EU data protection regulations.

To drive the expansion, Wave has named IT security veteran Joseph Souren, MBA,
Vice President and General Manager, EMEA, to execute the sales strategy and
build out the company’s channel program. Most recently, Mr. Souren served as VP
of CA Technologies‘ Internet Security Business Unit.

Wave already has a presence in Europe
through customer relationships that include BASF, the chemical
company, and PricewaterhouseCoopers (PwC), the tax advisory and
professional services firm.

Further fueling Wave’s expansion in the region is
the addition of DLP provider Safend, acquired by Wave last month. Safend has a customer base in the region and a channel and reseller
program, especially among VARs.

"EMEA is a critical market for Wave
and we’re committing greater resources and personnel to expand our customer
base there," commented Brian Berger, Wave’s Executive Vice President
of Marketing and Sales. "With
yesterday’s security failing organizations at an alarming rate, it’s
increasingly clear that organizations need a better approach – one rooted in
hardware – to secure their networks and protect their data. Wave brings the
knowledge and experience to provide businesses with the framework to establish
a known computing environment."

Unlike most security vendors that seek to protect information by adding layers
of software, Wave leverages the security capabilities built directly into
endpoint computing platforms themselves – so that the data, the device and its
integrity are all known. Wave does this by managing hardware security such as
the Trusted Platform Module (TPM), a security chip standard on
PCs that can be used to establish device identity. In conjunction with Wave
software, the TPM can signal the presence of malware lurking in the host system
that can evade commercially available anti-virus software.

Wave also helps organizations protect sensitive data, even when a laptop is
lost or stolen. Wave’s unified management platform manages self-encrypting
drives (SEDs), where encryption is built into the hard drive itself. Available
from storage vendors, SEDs conform to the Opal storage
specification, established by the Trusted Computing Group, for which Wave is a
founding member and permanent member of the Board of Directors.

"As part of this expansion, I’m
pleased to announce the addition of Joseph Souren to lead the Wave team in EMEA,"
Berger continued. "His
impressive industry credentials, deep understanding of the security market and
strong record of channel development will foster Wave’s continued international
growth."

Mr. Souren has more than 18 years of experience in the enterprise software and
IT security markets, where he has managed sales, marketing, channels and
operations. He has served in various management roles at NASDAQ 100 companies
including SanDisk and McAfee and, most recently, at CA Technologies.

"I joined Wave
for one reason – it has unrivaled expertise, knowledge and technology to
uniquely address the crisis in global network security," Souren said.
"Wave offers a framework for
establishing greater security, ensuring that data thieves cannot steal the
‘crown jewels’ of the organization – its intellectual property. We are committed to retaining and expanding
the current channel program, and adding local support resources. The VAR
channel is especially important in EMEA," he said.

Joining Souren is Graeme Rowe, who joins Wave as EMEA
Marketing Director. Mr. Rowe previously worked with Cisco Systems, where he
served as European Marketing Manager, Cisco Security. He’s also served as North
European Marketing Manager at IronPort Systems and as Marketing Director at
Posetiv.

Wave plans to continue building its expert team in EMEA with
further appointments planned by year-end. Wave’s regional offices are located
in London, UK, Frankfurt, Germany and Nantes, France, with a support center in
Dietikon Switzerland. Wave’s Safend subsidiary is based in Tel Aviv, Israel.