Brian Feller VP Sales and Marketing for WhipTail

WhipTail Technologies, Inc., a provider of solid-state drive (SSD) Tier 0 storage appliances, announced that the company has appointed Brian Feller as VP sales & marketing. Mr. Feller will be responsible for the sales direction and WhipTail’s ‘go-to-market’ strategy.

Mr. Feller brings more than 15 years of sales and channel experience to the position. Prior to joining WhipTail Technologies, he served in sales and channel leadership capacities at Citrix Systems, focusing on emerging technologies in the virtualization, security and storage space. Mr. Feller also brings experience in working with young companies to his role, having held sales and channel positions with a financial startup and a startup offering single sign-on solutions for the enterprise. He graduated from Immaculata University in Pennsylvania with a B.A in English and a B.A. in Education.

"Brian and I have worked together in a professional capacity for years, and in that time, I have come to know him not only as someone who knows the industry, but also as someone who isn’t afraid to be a little bold and take some calculated risks," said Ed Rebholz, CEO of WhipTail Technologies. "With the rapid proliferation of desktop virtualization and highly transactional applications, the marketplace for SSDs is expected to grow to $6B in the next two to three years. Brian’s industry experience will bring the critical aspect of scalability to WhipTail as we continue to penetrate the enterprise market."

"By way of this game-changing technology, WhipTail is already changing the way enterprises view SSDs. Our alliance and channel partners are extremely excited about what WhipTail has to offer to their client base as they attempt to architect their business requirements and subsequent next-gen storage demands. While these types of solutions have been in existence for years, no ‘one’ technology has been able to capture and bring to market the performance combined with the cutting-edge needs of today’s business," said Mr. Feller. "It’s exciting to join a company that has done just that – at an appropriate price-point that allows our clients to recognize a compelling ROI quickly."