VAS Signs as EMC Velocity² Value Add Distributor

VAS, a Value-Add-Reseller in Egypt, has become an EMC Velocity² Value Add Distributor to address increasing customer demand for networked storage and information management software in Egypt & Libya.

As a leading distributor of advanced technology products, solutions and services in the areas of networking, virtualization, and information life cycle management, VAS has deep market knowledge and expertise, in addition to its proven commitment and reputation in the region.

VAS will provide an opportunity for more local system integrators to offer EMC’s industry leading networked storage systems and information management software to deliver unified storage, backup and archive solutions and content management software. As a Value Added Distributor VAS will continue to offer delivery and support services.

"VAS has been providing technology-driven business solutions to Egypt & Libya for more than 10 years now and in that time have successfully managed EMC related business in Egypt," said Khaled Khairallah, General Manager of VAS. "We will fully utilize our market expertise and regional know-how to develop a strong sales channel and tightly connect our product marketing initiatives to ensure proper channel fulfillment. We are hoping to grow the number of partners in parallel to the market reach of EMC Solutions in the fast growing region."

"Customer demand in Egypt and Libya for networked storage and information management solutions is growing," explained Mohammed Amin, Regional Manager, EMC Turkey, Middle East & North West Africa. "VAS’s local experience and familiarity with the customer requirements will enable them to meet the expectations of quality and timely service.  We are looking forward to work with VAS on the distribution scale to address the needs of the Egyptian and Libyan markets and help them enable and develop a strong network of solution providers."