Acronis #TeamUp Partnership with Porsche Cup in Brazil

Acronis International GmbH announces its latest #TeamUp partnership with Porsche Cup supported by Algar Telecom S/A, an IT and telecommunications company of the Algar Group.

As the Official Cyber Protection Partner of the Porsche Cup, Acronis will provide Acronis Cyber Protect Cloud, Advanced Backup, Advanced Management, and Advanced Security to Porsche Cup events in Brazil through Algar Telecom as the Acronis Delivery Partner in a new 3-year deal.

The Acronis #TeamUp Program allows MSPs, like Algar Telecom, the opportunity to partner with global sports teams and events to secure systems and sensitive data. With the digital footprint of organizations growing, adopting natively integrated cyber protection is an approach that has become critical to defend vs. modern threats. At high-profile events like the Porsche Cup, robust cybersecurity is essential. By using Acronis Cyber Protect Cloud, MSPs can offer clients proactive data protection and extended cloud backup capabilities.

“Partnering with Algar Telecom and the Porsche Cup through the Acronis #TeamUp Program allows us to bring Acronis cyber protection to the dynamic world of sports, where security is crucial,” said Agustin Mella, GM LATAM, Acronis. “Events like the Porsche Cup demand a high level of protection, and we’re thrilled to support that. Brazil, in particular, has become a key focus for us, and through collaborations like this, we’re excited to help both local and global teams stay secure and perform their best.“

Algar Telecom chose to join the Acronis #TeamUp Program with confidence due to the organization’s ability to protect complex infrastructures with high reliability and low costs, as well as its wide-ranging portfolio of solutions designed to safeguard businesses from cyberattacks. Through this partnership, it gains access to advanced tools like Acronis Cyber Protect Cloud, which combines AI-powered threat detection, backup, and DR, empowering them to provide clients like the Porsche Cup with robust and proactive protection.

“Acronis is one of the top IT product providers in the market, and their expertise further strengthens our portfolio with end-to-end solutions,” says Guilherme Rela, director of TIC and IoT business, Algar Telecom. “Our customers will have access to a fully integrated platform with a wide range of tools to support their journey towards a more secure network, with multi-layered protection for devices, data, and the web.“

Over the next few months, this partnership will feature a series of joint marketing and relationship-building initiatives, including participation in the Porsche Carrera Cup in São Paulo, Brazil. Activations at the event will include branded cars, event presence, logo placements on backdrops, and exclusive client experiences like box visits and even race participation.

Service providers are invited to join the Acronis #TeamUp Program to deliver Acronis Cyber Protection solutions to global professional sports teams.

Learn more about Acronis’ #TeamUp Program