Quantum Enhanced Partner Portal and Program

Quantum Corporation demonstrates its commitment to the channel through a series of program enhancements and industry recognition.

It recently rolled out a new global partner portal with enhanced features to make it easier and more lucrative for partners to sell its data management solutions for AI and unstructured data.

Quantum Alliance Enhancements
To make it easier for channel partners to sell, market, and grow their pipeline for its data management solutions, the company debuted expanded partner incentives and an improved partner portal that offers enhanced online deal registration, training and certification, robust lead registration and opportunity management, marketing campaign toolkits, advanced reporting and analytics, and more.

“Cultivating thriving partnerships in the AI era requires more than just conventional strategies; it demands a visionary approach that aligns with the pace and complexity of technological evolution,” said Henk Jan Spanjaard, Quantum’s CRO. “We understand that our partners are pivotal in harnessing the transformative power of AI-driven solutions. That’s why our commitment to the channel isn’t just about transactions; it’s about providing the right tools and fostering a collaborative ecosystem where knowledge, innovation, and opportunity converge.“

Quantum Alliance Program enhancements include:

• Expert level partners can earn 2x the rebate previously available while Premier level partners can earn up to 3x the rebate.
• Automated lead generation tools using social media and email drip campaigns with full analytics, reporting, and built-in dashboards.
• Campaign-in-a-Box marketing programs on trending topics including AI, ransomware and data protection, cloud repatriation, Life Sciences data management, and VFX and animation.
• New Quantum GO subscription models to meet customers’ growing data demands and budgetary requirements.

“As a Quantum partner for a number of years, we know they are invested in our success,” said Steve Van Ginkel, SVP of partner alliances, Sterling Computers Corporation. “Their enhanced portal, financial incentives, and on-demand resources demonstrate a dedication to their channel partners like Sterling. Combined with their comprehensive data management portfolio, these program benefits help equip us to offer our customers a complete suite of proven solutions that meet the growing needs of AI and are backed by superior support.“

Additionally, Quantum’s channel leader, Guillaume Crapart, was named a CRN Channel chief, the Quantum Alliance Program received a CRN 5-Star Program designation for another consecutive year, and the new Quantum ActiveScale Z200 object storage won a CRN Tech Innovator award in the Enterprise Storage category, further validating Quantum’s robust programs, products, and dedication to the channel. he has been with Quantum for more than 23 years in various leadership roles across the channel and alliances teams. Over the past year, Crapart has been focused on expanding the products and solutions footprint within existing Quantum partners and adding and training new strategic distributors and channel partners

In his role as global channel chief, Crapart drives Quantum’s channel strategy to deliver more value to the channel community. This includes the rollout of an even richer Quantum Alliance channel program that provides more resources and training for channel partners and more incentives for Quantum’s top-tier partners to drive growth and cross-sell Quantum’s end-to-end solutions into their customer base.

“Our goals are to educate partners, design the right programs for them to generate fast ROI while delivering value to their customers, and continuously provide the right financial incentives,” said Crapart. “With our innovative end-to-end data management platform that’s perfectly suited for the entire AI pipeline and the unstructured data lifecycle, our partners have a differentiated offering that will set them apart in the market without needing to manage and sell point solutions from disparate vendors. I am so energized by our partner community and the excitement they bring to selling the value Quantum offers.“

CRN Tech Innovator
Quantum ActiveScale all-flash Z200 was named the winner of the 2024 CRN Tech Innovator Award in the Enterprise Storage category. The ActiveScale Z200 expands the ActiveScale portfolio to include an all-flash option that delivers powerful new levels of throughput and transactional performance at any scale, from terabytes to exabytes. With the ActiveScale Z200, customers gain more agility and speed to build massive data lakes and storage clouds, ingest and prep raw data sets, optimize and run AI pipelines and other data-intensive workflows, and preserve and protect massive data sets.

CRN 2024 5-Star Program
For another year, Quantum Alliance has been recognized as a 5-star CRN Partner Program, a designation granted to companies that go above and beyond in their commitment to nurturing strong, profitable, and successful channel partnerships. The firm was also recognized in the SDS category on the CRN Storage 100 list, an honor for perseverance in pushing the boundaries of innovation through technology and strategic partnerships. The Quantum Alliance program is recognized for its differentiated end-to-end data management platform for AI pipelines and unstructured data, all from one vendor.