Active Archive Alliance 2023 State of Industry Report

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Active Archive Alliance 2023 State of the Industry Report Now Available
Business and IT leaders well understand the challenges of massive, double- digit data growth. More devices and applications generate more data from the edge to the public cloud. Copying and replicating data for protection, the need to keep data for longer periods, and even the fear of deleting corporate data add to storage demands. A 40% annual data volume growth rate drives the experience for many industries.

Key to handling the data growth challenge, especially in the context of at or slowly growing IT budgets, is effective data management. A working definition of data management involves the processes for gathering and storing data efficiently, securely, and cost-effectively. Without effective data management, data growth overwhelms an organization.

Effective data management brings other crucial benefits. Numerous challenges face IT organizations today, including ransomware threats, budgetary pressures, skill set shortages, and digital transformation. Intelligent, effective data management addresses these issues through cyber resiliency, reducing costs, simplifying data administration, and data accessibility features.

Beyond problems to be solved, data-driven organizations recognize data as a strategic, enterprise asset. In a future world where AI and ML workloads permeate and drive business processes and decision-making at all levels, effective data management becomes imperative. Organizations without intelligent data management processes that feed into business intelligence workloads risk being left behind by their competitors who do.