Dell Apex Portfolio As-a-Service Offerings to Simplify How Businesses Consume Technology

Dell Technologies, Inc. unveils its Apex portfolio of as-a-Service offerings to simplify how businesses consume technology.

Building on its IT as-a-Service expertise, Apex reduces the time and complexity of acquiring, managing, maintaining and servicing physical IT infrastructure. Customers can scale IT as needed to launch new applications, kickstart new projects, and address the changing needs of their organizations – all managed by Dell and accessed through a single console.

“The world is innovating faster than ever to meet new demands of customers, students, patients and constituents – driving the need for a more agile and simple technology approach. This is what APEX offers,” said Allison Dew, CMO and EVP, Apex, Dell. “With the IT portfolio, decades of data center services experience and an unmatched global supply chain and partner network, no other as-a-Service portfolio comes close to our capabilities.“

Customers want IT that delivers business outcomes and solves top business challenges like scaling IT up or down based on changing needs, getting assets off the balance sheet, or managing underutilized IT resources. With the Apex outcomes-based approach to IT, organizations remove the worry of managing a particular product line, version of a technology or spec.

“It’s our mission to build the important personal relationships with our patients to support them in achieving a healthy, vibrant life,” said Jay Pendergraft, director, business computing services, Magellan Health, Inc. “Technology is the lifeblood of our organization and with Dell Technologies APEX, we have better control of the infrastructure that helps us serve our patients faster and more effectively.“

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Introducing Apex
It gives organizations the flexibility to choose technology services that meet their needs. The company and its partners architect and manage the infrastructure. Organizations can deploy Apex IT resources in 14 days and expand their Apex footprint in 5 days ⁽¹⁾. Customers can monitor and manage their Apex offers in one place.

“Today’s IT leaders are increasingly turning to as-a-Service, and IDC predicts that by 2024, half of data center infrastructure will be consumed as-a-Service,” said Matthew Eastwood, SVP, IDC. “Dell Technologies Apex is yet another example of Dell’s agility when addressing the needs of a transforming marketplace and is in tune with the way customers want to use, consume and simplify IT.“

Apex storage services provides simplified storage-as-a-Service experience
Apex Storage Services offers enterprise storage from a world’s provider ⁽²⁾ when and where organizations need it. It provides transparent pricing and no overage fees with performance in the public cloud.

With technology deployed on-premises, at customer locations or at colocation facilities, organizations can select 3 performance tiers of block and file storage to meet their requirements. One- or 3-year subscriptions are available, and capacity starts at 50 TB and can scale from there.

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Apex Cloud Services delivers consistent cloud experience across public cloud, private cloud and edge
As subsets of Apex Cloud Services, Apex Hybrid Cloud and Apex Private Cloud offer integrated compute storage and networking resources with support for traditional and cloud-native applications. Customers can choose hybrid or private cloud resources designed to meet the needs of critical workloads such as AI and VDI.

Apex Cloud Services simplifies and streamlines operations through automated lifecycle management. Once the cloud resources are selected, customers can access an industry’s fast hybrid cloud deployment, which is up to 86% faster than do-it-yourself hybrid cloud ⁽³⁾. With secure and consistent infrastructure across private cloud, public cloud and the edge, customers can place workloads in the environment for their needs. Organizations can reduce operational costs and manage overall cloud IT spend through transparent and predictable subscription pricing.

Apex Custom Solutions offers technology portfolio as-a-Service
Apex Custom Solutions brings an infrastructure portfolio to customers as-a-Service. Apex Flex On Demand provides company’s servers, storage, data protection, HCI as-a-Service. Customers can select the product and services they want and scale their usage of these resources up and down while paying for what they use. Apex Data Center Utility adds an additional level of flexibility through custom metering and managed services applied across their data center.

Apex Console provides customers unified experience
The Apex Console provides a self-service, interactive experience where customers manage their entire Apex lifecycle. Customers use the Apex console to identify and subscribe to Apex services that map to their needs and Dell matches the technology and services to deliver the desired outcomes.

The Apex Console simplifies IT by providing monitoring and management of Apex services, delivered with actionable insights and predictive analytics. Customers can access usage and spending reports and refine their Apex services to meet the changing needs of their businesses, so they pay for what they need when they need it.

Dell and Equinix extend reach of Apex to global colocation sites
Dell announces a collaboration with global digital infrastructure company Equinix, Inc. to broaden the availability of Apex services through Equinix data centers. Consequently, it will offer customers more options to deploy their infrastructure while maintaining control over their data. It will manage the infrastructure in an Equinix data center of a customer’s choice and will consolidate colocation costs in a single bill. Through the combination, organizations can deliver the Apex services where they are needed and shift to an OPEX model to pay for the resources they use and deploy.

Resources:
Blog: Introducing APEX: As-a-Service Wherever You Need It
Blog: APEX Cloud Services for All Your Essential Workloads
Blog: Reimagine IT Service Delivery with the New APEX Console
Blog: A Radically Simplified Storage Experience – APEX Data Storage Services
Blog: APEX Custom Solutions Enable RelateCare to Deliver Wellness Faster
Blog: Migrating Data in a Multi-Cloud World

⁽¹⁾ TTV measured between order acceptance and activation. Subject to customer credit approval and site qualification, which must be completed before order placement, and customer participation in pre-deployment planning. Product availability, holidays and other factors may impact deployment time. US only.
⁽²⁾ IDC WW Quarterly Enterprise Storage Systems Tracker, 4Q20 historical release, March 11, 2021. Ranking by vendor revenue.
⁽³⁾ Based on a Storage Review report commissioned by Dell, The Fast Path to Hybrid Cloud: Dell Technologies Cloud Platform*, March 2021. Actual results may vary.