$10 Billion Fuji Xerox to Change Corporate Name Change to FUJIFILM Business Innovation

Fuji Xerox Co., Ltd. announced that it is changing its corporate name to FUJIFILM Business Innovation Corp. as of April 1, 2021.

Fuji Xerox affiliates and sales companies in and outside Japan will also change their names respectively on April 1, 2021, but their new names will be announced at a later date.

The new corporate name represents Fuji Xerox’s commitment as part of the Fujifilm Group which promotes “Value from Innovation” as its corporate slogan to expand into a range of business areas going forward and to always continue delivering business innovations.

Fuji Xerox aims to foster innovation with the other companies in the Fujifilm Group by accelerating the market introduction of solutions and services that build on technologies related to the cloud, AI, and the IoT.

Additionally, Fuji Xerox will swiftly work to strengthen its document and adjacent businesses as well as to expand into new business areas, and to bring about business innovations by supporting the use and sharing of knowledge that will enable office workers to further increase their productivity and efficiency.

About Fuji Xerox:
Founded in 1962, it offers document-related solutions and services, as well as with office multifunction devices, printers and production printers that it develops and manufactures for worldwide distribution. It is a consolidated subsidiary of FUJIFILM Holdings Corporation with a direct sales force covering Japan and the AsiaPac region including China. As a $10 billion enterprise, it employs approximately 40,000 people globally, with more than 80 domestic and overseas affiliates/sales subsidiaries.