FreeStor Renamed FalconStor Data Mastery Platform

FalconStor Software, Inc. has renamed its FreeStor to FalconStor Data Mastery Platform (FDMP).

The company is changing the name to reflect the product’s value proposition for large, complex enterprises, which includes native cloud functionality validated for AWS and in the validation process for additional cloud computing services.

“While competitors provide narrower proprietary or niche solutions, FalconStor thinks differently about storage and management, resulting in a unique and powerful offering that’s more relevant than ever in today’s world of exponential data proliferation and expanding storage options, including the public cloud,” said Todd Brooks, CEO, FalconStor. “We want the name of our flagship product to reflect and immediately convey that difference and the value we provide to customers.“

FDMP is designed for organizations with complex, heterogeneous IT environments and the spectrum of data management use cases, including but not limited to large enterprises, universities, health care entities and governmental institutions. The platform is a software solution that enables IT professionals to do what the name suggests – always have insight into and control over, or mastery of, their organization’s data.

Data is an organization’s most precious resource which, if managed and protected properly, can help an enterprise unlock competitive advantage, whether by gaining a better understanding of customers, uncovering ways to improve operations and reduce costs, or inventing new products, services and business models.

FDMP provides a central data management console for a holistic view of an enterprise’s entire environment – whether legacy data centers, hyper-converged infrastructure, cloud and/or hybrids. With this view, users can protect, optimize, recover, locate, analyze and scale resources across their systems. Regarding data recovery, FalconStor gives IT professionals capabilities on-premises and in the public cloud due to its patented RecoverTrac Technology, which includes real-time and continuous data recording for RPO to a specific microsecond in time.

Moreover, firm’s products are vendor- and hardware-agnostic – the only such offering on the market – so they work with an organization’s existing IT investments and solve the problems inherent in products from both legacy and narrowly-focused niche vendors.

Legacy hardware vendors lock customers into complicated, rigid and expensive proprietary platforms that require them to rip-and-replace existing technology investments, drain budgets from other priorities, silo their data and use embedded, subpar software. Niche vendors address only a fraction of the data mastery stack which results in fractured data management, multiple vendor relationships and also silo propagation. With the FDMP, a customer can strengthen data protection while also adding and leveraging newer technologies – such as the public cloud – as they become available.

Cloud Integration and AWS Validation
FDMP is a native cloud solution and validated for AWS. It is a match for IT businesses looking for simple yet robust data migration, data protection, flexibility and value in a single hybrid cloud solution. It is a solution that manages data for movement and replication between on-premises and cloud resources, driving to data availability and cost efficiency.

FalconStor enables IT professionals to: 

• Take the worry and pain out of cloud data management: FDMP enables IT to move data center storage into the cloud for scalable, almost infinite capacity. Company’s hardware-independent, vendor-agnostic platform gives IT the power they need in a single solution to view, manage and move data throughout their hybrid cloud environment.
• Get instant hero status in their organization with data availability: Leveraging the cloud with the FDMP enhances data protection and speeds DR, eliminating business disruption. Suited for hybrid environments, it automatically replicates on premises server storage to the cloud, manages the data, and allows copy back or failover to the cloud any time your data center is down, for protection and site security.
• Experience a new level of data management flexibility and value: Unlike competitors who offer only proprietary cloud extensions, FDMP is untethered from hardware, deployable across any physical, virtual or cloud environment. From migrating storage and workspaces to the cloud to reduce data center expenses, to rapid storage replication to other cloud providers as a counter to sliding fees, FDMP enables IT to evaluate and optimize storage in real-time, in one dashboard view.

“Virtually all organizations today are data-driven so their ability to operate at peak performance and have an edge over competitors depends on continuous and efficient data availability and management. The FalconStor Data Mastery Platform, which we’re proud to offer, is an unmatched and indispensable, all-in-one tool for achieving that,” said Julien Mouton, CEO, Tersedia, FalconStor’s integration partner in France, specializing in multi-cloud and managed-services environments. “The platform enables an enterprise to easily store, manage and leverage all of its data across a complex, heterogeneous environment, regardless of the underlying hardware. Unmatched data protection and recovery capabilities ensure that all data is recovered ins without impact to business operations. The cloud features make it simple and worry-free to move data center storage into the cloud for scalable, almost infinite, capacity – an increasingly important capability needed to save costs and increase operational efficiency.“

FDMP is available through network of reseller partners.

Read the Data Mastery Platform FAQs