LG-Box Partnership

LG Electronics Inc. (LG) and Box, a cloud content management provider, announced that LG would be the first handset maker to offer 50GB of free cloud storage via Box for Android on all LG Android mobile devices.

LG users who sign up for an account with Box through their LG Android mobile devices between November 30, 2011 and March 31, 2012 will enjoy the benefits of free, secure cloud storage and sharing for the lifetime of the account.

"With 50GB of free cloud storage from Box combined with world-class LG Android mobile devices, LG users are provided with cloud computing capabilities to support secure content management, collaboration and productivity on the move," said Ki S. Kim, corporate vice president and head of Global Enterprise Mobility Solutions (B2B) at LG Electronics. "We will continue to set the standard in the enterprise mobility space by introducing innovative, cutting-edge solutions to enhance the mobile experience of enterprise users."

"Android mobile adoption is growing at an unprecedented rate and by working with LG, we are bringing the full power of the cloud to those users," said Aaron Levie, co-founder and CEO of Box. "To take full advantage of mobile computing, it is essential that users never have to worry about storage limitations, and we believe that LG’s efforts combined with the capabilities of Box will be a turning point for both the mobile device and cloud storage categories."

According to a recent Gartner report, the Android operating system accounted for 52.5 percent of smartphone sales to end users in the third quarter of 2011, more than doubling its market share from the third quarter of 2010. LG, as one of the worldwide leaders in mobile, has released a line of sleek and powerful Android devices this year including the Revolution 4G LTE, Thrill 4G, Marquee and most recently, DoublePlay.

This joint storage offering culminates from LG’s efforts in establishing a portfolio of enterprise mobility solution offerings through a partner ecosystem. It complements LG’s current suite of solutions encompassed within four major categories – mobile device management and security, mobile virtualization, unified communications and cloud computing.

With secure file sharing and storage from Box, LG is poised to support users’ demands for access to content from their mobile devices in both their personal and professional lives. Today, Box helps more than seven million individuals and 100,000 businesses, including 82 percent of the Fortune 500, share and manage all their content in the cloud and from mobile devices.

Now, LG device owners will realize benefits
of the Box platform, leveraging the Box app to:

• Manage in the cloud 50GB of free storage, the equivalent of approximately 50,000 docs, photos and presentations.
• View, upload and share all types of content from anywhere.
• Leverage Box’s open platform to securely access and share information across devices and applications with ease.

Details and Availability
The Box for Android 50GB promotion is applicable to Android OS 2.1 or above with display resolution 320×480 or higher. The promotion is available in the U.S. starting November 30, 2011 and concluding on March 31, 2012.