Start-Up Profile: Sureline Systems

Company
Sureline Systems,Inc.

Location
HQ is Santa Clara CA, offices in Japan, India and Dubai

Year founded
2011, by several Indians people

Financial funding
Total of $13 million invested in seed and A and B ($4.5 million in 2015) rounds

Revenue
Targeting run rate of $3 to $5 million at end of 2016

Main executives

Co-founder, president and CEO Ravi (Ravender) Goyal was co-founder and SVP of Datalane Systems, acquired by HLDS, joint venture of Hitachi and LG in Korea, an formerly CEO of Xpedion Design Systems.

Chief scientist and technologist Jack Woychowski came from Panzura, Xiotech, Sistina Software, Mendocino Software, Nishan Systems and Veritas.
VP of product management Gautam Thockchom worked at AsiaCloud. He was already at Sureline for two years, after being at CommVault, Euclid Networks, CyberTech and Unisys.
Assistant VP of business development Peter O’Brien worked at Sun, Veritas, Mendocino Software, Diligent, Inmage, Aprius, Panzura and Kofax.
VP engineering Kuldeep Nagarkar was formerly at Symantec and Veritas Software India.
Director of QA and customer service Smita Vikhankar came from iGATE, Xpanxion, Symphony Services and Persistent Systems.

Among the board’s member there is S. ‘Sundi’ Sundaresh, former president and CEO of Adaptec.

Number of employees
45

Technology
Software appliance for cloud migration, cloud DR, datacenter consolidation and application mobility solutions

Product description
SUREedge is an enterprise software appliance that reduces risk through secure data transmission, efficient data movement, and reliable movement of the entire application, its data and interdependencies. It is deployed and managed through a single UI, with automated discovery, no agents to install, and is non-disruptive. All of that with the ability to move from any cloud, server, hypervisor or storage to any other.

SUREedge-Migrator Advantages:

Any source – Any Target: Regardless of physical or virtual infrastructure (VMware, Hyper-V, KVM, Citrix, Oracle, etc.) or any cloud you can utilize SUREedge-DR
Any location: Run from any site or any cloud across WAN
Replication: Ultra-bandwidth friendly de-dupe replication and WAN throttling
Reconfigure as you recover: Specify different CPU, memory, IP address configuration on target as required
Remove complexity: Plan, initiate, test and cut-over. SUREedge is easy to deploy and to operate
Application support: Get support for a range of applications including Exchange, SQL Server, Oracle, or any in-house written application
Agentless: No need to install agents on clients

Sureline also provides additional value to Nutanix customers by providing enhanced solutions for:

Onboarding to Nutanix from any physical or VM
DR to Nutanix

Recently was added to SUREdge the support of standard Linux environments where containers are developed and deployed, including Docker containers 1.10.2 running on Ubuntu 12.04, Ubuntu 14.04, CentOS 7 and RHEL 7.

Released date
2014

Price range
Starts at $599 per server.

Roadmap
Multi-platform container support, application mobility, enhanced orchestration, OpenStack and CloudStack support

Partners
Amazon Web Services (AWS), CenturyLink, Google Cloud Platform, Windows Azure, Nutanix, Tintri, VMware, Intervision, SHI, Norwin Technologies

Distributors and OEMs
None

Number of customers
50

Main customers
Hitachi, United Way, Frontier Networks, Georgia Technologies, Wise Device, Inc., Shire of Dardanup, ENT Networks, BizTech Connection, ITTTech Web, GC Networks, Logical Networks, Micronet Solutions

Applications
Migration of servers and workloads to hyper-converged systems, DR to remote sites or public and private clouds.

Target market
Midsize and large enterprises considering migration to the cloud and/or needing a DR solution.

Competitors
CloudEndure, RiverMeadow Software among others